/ Agency

WHAT WE DO

tourimax is a full-service marketing and public relations agency that specializes in working with clients in all areas of the hospitality industry—from tourism destinations to accommodation providers and touring operators. We specialize in the development and execution of integrated sales and marketing programs for the benefit of our clients and work on continually conceptualizing and executing dynamic and innovative targeted marketing strategies.

Our integrated approach results from long-term work experience and excellent relationships with travel writers, airlines, traditional and non-traditional trade partners, as well as online and social media specialists. Our capabilities include destination representation and branding strategies, trade shows and trade education, consumer promotions and events, print and online advertising, and non-traditional cooperative partnerships.

THE TEAM

Our team of collaborating tourism marketing experts has a wide and long-term range of international experience in destination management, tourism brand strategy, partnership building, tourism project design, tourism enterprise development, MICE, innovative media solutions and tourism marketing strategies for both the traditional and new marketing channels.

All members have an extensive network of business relationships and enjoy excellent reputation in the tourism sector and among non-tourism business partners.

Angelika Wegner (Owner / MD)

Angelika Wegner offers you more than 24 years of experience in the travel and tourism industry. After her studies of politics and history, Angelika’s tourism career started in 1991 as a retail travel agent and then led her into a wide range of roles in the tourism sector – including 7 years of wholesaler business (yield management, hotel department and product management), 4 years as sales representative (Australian Pacific Touring) and almost 9 years in destination management (business strategy & management, strategic partnerships, events, promotion and marketing, budget control, social media marketing, online campaigns and more) for destinations like Botswana and South Australia.

She enjoys an excellent reputation in the CE tourism trade, thanks to close and trustful relationships with airline, trade and media partners which she was able to use for the benefit of her clients in order to grow market share.

She is an innovative marketer with a real passion for her stakeholders, well known for being able to inspire both consumers and trade with a brand.
During her years in the travel industry, Angelika travelled widely around the world and gained extensive knowledge about destinations in the U.S., Asia, Australia and the South Pacific. She speaks fluent English and is proficient in French and Italian.

Brigitta Kießler
(Freelance Partner / Mice and Incentive Expert)

A specialist with many years of experience in destination marketing, in all types of tourism. Especially for support in the MICE segment (Meetings, Incentives and Events) or servicing the travel industry in Germany, Austria and Switzerland.

Brigitta possesses extensive marketing experience through long engagement as marketing executive for the Hongkong Tourism Board (7 years) and work positions in representation agencies and hotel chains.

She is a versatile, sensitive and creative associate with team spirit, even confident, independent and self-responsible and leads the projects to success. She is a powerful and responsible organizer of events and road shows, from concept to implementation. And also an exhilarating, product trainer ‘who presented with heart and mind every destination to the relevant target groups. Brigitta co-operates with tourimax whenever Mice and Incentive goals need to be targeted.